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Announcing the Aiwa Arc-1

Today, we’re thrilled to announce the Arc-1 Bluetooth headphone. It’s our first over-ear headphone, and we think the sound it delivers is more than worthy of the Aiwa name. This post is about our journey from idea, to concept, to shipping headphones to you.  

Who is the real Aiwa?

Recently, some of our customers have noticed different Aiwa products in other countries and asked us - “Is this your stuff? Is this you? Who is behind Aiwa, really?”, In the US and many European countries, the answer is simple - it’s us, the Aiwa Corporation you already know. We make the Exos-9 and we’re headquartered out of Chicago. Other companies own the Aiwa brand in other regions, and we’re independent from those companies - for the time being, we don’t sell their products, they don’t sell ours.

The Four Phases Of Innovation In Consumer Electronics

 Aiwa CEO Joe Born

By Aiwa CEO Joe Born

Over 20 years in consumer electronics, I have witnessed a great deal of disruption, turmoil, growth and collapse. Commodification of electronics hardware and manufacturing, the rise of smartphones, the fall of physical media – have all been exhilarating or harrowing, depending on which side of the equation you sit on. Through all this, the meaning of my mandate as an inventor and entrepreneur has only become more clear.

It's a joy. Not a job.

By Aiwa VP of Operations Nan Teske

We are what we repeatedly do. Excellence, then, is not an act, but a habit.”

Yeah, we just quoted Aristotle. And he’s absolutely right.

At Aiwa, exceptional customer service is not a job, it’s a culture. We’re not happy unless we’ve exceeded your expectations, and we’ll go to great lengths to make sure we do. In fact, we make it a habit. This is who we are.

A Simple Formula for Better Equipment

By Aiwa CEO Joe Born

We grew up with home audio, we know the power of great music and a great stereo to set the tone, to fill a room, not with noise, but with a mood. We’re building products that are laser focused on delivering that experience to the people that understand it.